Project Overview: The Priceline Flight Behavioral Analytics Infographics were developed as an internal communication tool to present complex data in a clear and visually engaging manner. The goal was to create a series of infographics that would help internal teams quickly grasp key insights about flight booking behaviors and trends. These infographics needed to balance detailed analytics with accessible design, ensuring that the information was both informative and easy to digest.
Role: Lead Designer
Responsibilities:
• Conceptualized and designed the infographics.
• Translated raw data into visual elements such as charts and graphs.
• Structured content to highlight key insights.
• Ensured brand alignment with Priceline’s visual identity.
• Collaborated with data analysts and internal teams.
Results: The Priceline Flight Behavioral Analytics Infographics successfully transformed complex data into a series of clear and engaging visuals that enhanced internal understanding of flight booking behaviors. The infographics became a valuable resource for teams across the company, facilitating data-driven decision-making and improving overall communication. This project demonstrated the ability to effectively visualize data while maintaining brand consistency.
